#ZUMAMUSTFALL

zuma must fall sign on a billboard

One of the campaigns which started just after when president Jacob Zuma has made a decision of removing Mr Nhlanhla Musa Nene as the minister of finance and replaced him with David Van Rooyen on the 9th of December 2015 Background summary. However, i am not condoning the #zumamustfall campaign, but how can one make such a big decision without having to call members of the board or his colleagues and have a proper discussion by giving reasons and facts of why this decision should be made. Strange isn't it?

This campaign has a lot of factors contributing to it, looking at #feesmustfall, #parliamentmustfall, #paybackthemoney and so forth. Remember the time when we experienced dry season? Were there was no water, no rain? Were live stocks were dying of drought, were crops had to be watered, what happened? This led to #rainmustfall, and all these factors contributed to #zumamustfall campaign. The president was even blamed as we experienced drought, "like he could make the rain fall by paying back the money, how ironic is that?" On the very same day as the State of the Nation Address 2016, people decided not watch the SONA, rather gather and start a #zumamustfall march.

Some of the tweets on #zumamustfall

HOW THE GOVERNMENT RESPONDED TO THIS MATTER.

As there were signs of #zumamustfall on the billboards, according  to Dirk Smit, the "ANC" Councilors removed the signs of #zumamustfall and therefore the investigations were made to find out out who participated in vandalising a billboard with the sign #zumamustfall. However, the billboards were removed by the ANC supporters together with the ANCYL.

ADVANTAGES OF SOCIAL MEDIA ON #ZUMAMUSTFALL

• The campaign became a success to unite whites and blacks, as they gathered and showed unity through marching.
• The campaign gave people a chance to express the freedom of speech knowing very well that their posts will be seen, more especially by everyone on social networks.

CHALLENGES OF #ZUMAMUSTFALL ON SOCIAL MEDIA 

This campaign of #zumamustfall led to corruption happening in our country, whereby people start committing crimes because zuma does not want to fall. The issue has went internationally, and this has made our country a laughing stock. Big investors have pulled out as they think that our president
is not fit to lead South Africa due to decision he makes like the removal of Nhlanhla Musa Nene the minister of finance.  This matter also had a negative impact on the SONA as the president was not given a chance to address the nation. Workers started going on strike, like the university outsourced staff, national airport workers, JRA and other organisations. Billboards with the sign of #zumamustfall were displayed and this was probably seen by other countries.

RECOMMENDATIONS ON THE STRATEGIC USE OF SOCIAL MEDIA

I conclude by saying, such matters should be an internal thing and social media should be monitored as to see what is being said about the president, why is it being said and when was it said. If anyone in future posts anything that can have a negative impact on the state, they should be held accountable because people are now abusing the freedom of speech.